Oblique
// 02 · Social Media Content Creation

Social media that grows your audience and your sales.

We plan the strategy and produce the video, photos and posts people actually stop to watch, then turn that attention into customers.

As a social media marketing agency in Kuala Lumpur, we produce the strategy, video and content that turn attention into customers for Malaysian brands.

// In the feed20 reels · six brandsView on Instagram →
// What We Do

Content that grabs attention and tell your brand's story.

Most agencies post to fill a calendar. We build content to serve the attention economy: attention-grabbing hooks, authentic storytelling all tied to grabbing the most attention to your brand.

Social Media Strategy
/ 01 · Strategy

Social Media Strategy

Channel selection, content pillars, audience profiling and a monthly content framework built around what your audience responds to.

Video Production
/ 02 · Production

Video Production

Story-led video for Reels, TikTok and YouTube. Scripted, shot and edited in-house. Built to perform on paid and organic.

Photography & Creative
/ 03 · Creative

Photography & Creative

Product and brand photography, graphic design, and static creative. Consistent visual identity across every post.

Content Management & Reporting
/ 04 · Management

Content Management & Reporting

Monthly scheduling, community management and performance reporting. We track what's actually driving saves, clicks and sales, then adjust from there.

01 / 04
↔ Drag to explore
// How It Connects

An audience built here becomes an asset everywhere.

When your content is built on a clear brand strategy, every post says what your ads say. The message compounds instead of competing with itself.

01 · Source

Brand Strategy

The positioning and messaging architecture that gives everything else a brief.

02 · Creation

Social Content

Story-led video, photography and creative that proves the strategy works organically.

03 · Amplification

Paid Ads

Best-performing organic content becomes best-performing ad creative. Nothing guessed.

04 · Conversion

Website

Traffic lands on pages built to convert. The story continues without a break.

// Work

Content that moved the business.

Social · KOL · Performance
01 · Getha
Getha

A 50-year-old Malaysian mattress brand needed content that could carry a premium repositioning. We built a content strategy around the Transforme product launch. KOL partnerships and social creative turned attention into purchase intent at scale.

8-figure
Revenue generated from
the Transforme launch
Brand · Social · Content
02 · Grand Rally
Grand Rally Pickleball

A new pickleball brand building a community from a standing start. We shaped the brand and ran the social and content engine behind it, from launch films to the everyday clips that gave players a reason to show up. The story carried the brand, players turned into a community and the community turned into demand.

1 month
From launch to a packed
community calendar
// How It Works

Strategy first. Then production.

Three phases. Monthly cadence. Weekly reviews.

01
/ Phase 01 · Strategy

We build the content framework.

We start with a content audit and competitor analysis. From there, we define your content pillars, audience personas, and channel strategy. You leave month one with a clear brief: what to say, to whom, and why.

02
/ Phase 02 · Production

We create content that performs.

Monthly content production cycles: scripting, shoots, editing, design. All handled in-house. You review and approve before anything goes live, with no surprises and no last-minute scrambles.

03
/ Phase 03 · Optimise

We learn, refine and improve every month.

Monthly performance reviews track what the data shows: which content drives saves, profile visits, and website clicks. What works gets more resource. What doesn't gets cut.

// FAQ

Common questions.

What most people want to know before they start.

A social media content agency handles strategy, creative production, posting and reporting. Oblique builds content strategy first: content pillars, audience segmentation and a positioning brief. No content is produced until that foundation is clear.

Retainers typically range from RM 5,000 to RM 25,000 per month, depending on channels, content volume and whether video production is included.

Yes. We manage content strategy and production across Instagram, TikTok, Facebook and LinkedIn. Channel selection is based on where your audience actually spends time.

Organic social builds audience and trust over time. Paid social amplifies the best-performing content to cold audiences with direct-response goals. Oblique runs both under one team.

Organic growth compounds. Most brands see meaningful audience and engagement growth at the 3–6 month mark when content is consistent and strategy-led.

Yes, regularly. Onboarding starts with an audit of what's already live. From there we build a strategy that either builds on what's working or resets where needed.

// In their words
The Oblique team

The Oblique team

Kuala Lumpur

Your team's commitment to excellence, attention to detail, and passion for your craft are truly remarkable. The response from our audience has been overwhelmingly positive, and we are already seeing the fantastic impact it is making in our market.

Alvin Yip

01 / 04
// Trusted by the teams behind
Sunway
Pavilion
VG
Getha
Yamaha
Moët & Chandon
Flower Chimp
Alba
Dressing Paula
Petico
BIG
Grand Rally
Sunway
Pavilion
VG
Getha
Yamaha
Moët & Chandon
Flower Chimp
Alba
Dressing Paula
Petico
BIG
Grand Rally
// Start Here

Ready to build content that compounds?

Most social media starts fresh every month. We build a content engine where every post makes the next one more effective.